Is LinkedIn Important for Lawyers?

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Yes, LinkedIn is for Lawyers -- it's one of the top platforms for generating clients, networking, being found by recruiters, and more. 

Just in time for the release of the new Star Wars films, I found an extensive How to Become a LinkedIn Jedi infographic by Gryffin Media over at Entrepreneur.com. The infographic itself is a bit dated so the numbers will be off, but the principles are the same. Some of the key takeaways for attorneys:

  • LinkedIn is huge and getting bigger.
  • LinkedIn is a critical platform for career development and business development.
  • Balance quantity of connections with quality of connections.
  • Keep it professional at all times.
  • Develop a strong LinkedIn profile that showcases your strengths, including who you help and how you help them.

I'll also add a few caveats for attorneys using LinkedIn:

  • Be careful not to give legal advice, even inadvertently 
  • Double-check your rules of attorney ethics on social media and advertising
  • Double-check your employer's social medial policies
  • Be careful not to give away confidential, privileged, or other sensitive information
  • Hide your job seeking intent and activities from your current employer and others as much as possible

 

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